Have you registered for tomorrow’s free Creative New Zealand webinar “Making Sense of Google Analytics”? Vicki’s hunkered down today getting ready to share with you five of the most accessible and important reports for New Zealand arts organisations and to give you advice on how to access Google Analytics and use some of its key functionality to get more meaning and use out of the reports.
This will give you a really great overview if you’re new to Google Analytics and is the perfect refresher if you’ve stopped using the tool. It will also give you a few additional insights if you are accessing Google Analytics, but perhaps unsure if you are using it to its best potential. After 18 months of delivering “Audiences and Analytics” workshops to New Zealand arts organisations around the country, Vicki’s gathered up some great insights on what’s needed out there and what’s proving useful.